Since I was little, my grandmother has called me an "old soul". As an infant, she and my grandfather would take me to a local theatre to watch black and white movies on the weekends. People were astonished that a baby could sit silently through an entire film without making a peep, and I never did. This led to an obsession with Fred Astaire and Ginger Rogers films, taking tap lessons at 3 years old, singing jazz in a performing troupe by age 7, and getting my first Sinatra record at age 9. I was mesmerized by the eras of the past, which continue to mermerize and inspire me today, and have helped shape the woman I have become.
I am very excited to be blogging again and am looking forward to sharing my personal style and beauty tips with you! Over the years, I have dabbled with many different looks and styles, but always come back to my 1950s/'60s inspired glamour. I feel the most confident when draped in vintage clothing and costume jewelry, all done-up with glamorous hair and makeup, and am usually over-dressed for every occassion. I created this blog as a way to share the personal aesthetic and style that I have currated over the years, and show my viewers the glamorous, pink vintage lifestyle through my eyes.
On The Johanna Doll blog, you can expect to find styling and beauty tips, #OOTD posts, makeup tutorials, DIY/life hacks, direct shopping links, and various aspects of my life that give me joy. I hope you enjoy your visit here, and that you'll be back soon ;)
Why "The Johanna Doll"?
My name is Paige, but my family has always called me Johanna (my middle name). I use to hate it growing up, but have come to love it because it's not a very common name and reminds me of my loving family. As a stylist, I have gone by the name Paige Johanna, but as a model I have wanted something a bit more unique and playful. My grandmother, who has most influenced my vintage aesthetic, calls me "doll", a term of endearment that her mother use to say. I changed my social media handle to Johanna Doll and it stuck!
What do you do?
I am currently a student, freelance stylist, and model. I am studying Business Management at FIDM and will earn my B.S in September 2018. In 2014, I created my own personal styling business in LA, helping both male and female clients find their own unique personal style and dress confidently. I have worked with several retailers as a client stylist and visual merchandiser since 2010, including BCBG Max Azria, J.Crew, Kate Spade, All Saints, and a bevvy of local boutiques. This experience led me to work with top stylists like Taylor Jacobson (celebrity stylist) and Joe Katz (VIP client stylist at the Montage BH Hotel). In 2015, I assisted in styling celebrities during award season including Kate Beckinsale, Ariana Grande, John Hamm, Ashley Benson, and Shay Mitchell. Today, I prefer sticking to my vintage aesthetic and am working with several brands in the vintage-inspired/repro world as a stylist (and often a model).
Do you have an agent?
No, I do not. I had an agent once upon a time when I started modeling after high school, but did not like who they wanted me to become. I am my own agent and represent myself in my most authentic way! If you would like to work with me, click here!
Do you dress in vintage clothing/makeup all the time?
Usually, yes. I am one of those girls who enjoys spending the time doing my hair and makeup in the morning and thinks of every day as an opportunity to wear the things I love the most. If I'm not decked out in a vintage-inspired look, I will at least either be wearing a vintage jacket or my leather jacket and a pair of heels. I rarely wear flats and am always over dressed for everything. That's just me.
Who takes all of your Instagram photos?
My boyfriend, Donovan, has become the master of taking vintage-inspired lifestyle and outfit photos. Unless otherwise stated, he is the one who takes all of my photos, and I edit them. We are a team!